
Anew Skin Renewal Power Serum - 30ml
Bestseller — one of Avon's most popular products
You will be taken to the official Avon UK website to complete your purchase. Free delivery available on orders over £20.
About This Product
This powerhouse serum has earned its bestseller status for good reason — it's like giving your skin a fresh start in a bottle. The Anew Skin Renewal Power Serum features Avon's advanced 10x Protinol™ Technology, which delivers a dual-collagen boost to help restore what time naturally takes away. Co-created with dermatologists and scientists, this isn't just another serum; it's a targeted treatment designed to address the visible signs of collagen loss that can leave skin looking less firm and radiant.
What makes this formula truly special is its combination of collagen-boosting power with niacinamide, a brilliant ingredient known for promoting surface skin cell renewal and helping to even out your complexion. Together, these actives work to revitalise tired-looking skin, smooth the appearance of fine lines, and restore that healthy, luminous glow you might feel you've lost over the years.
This serum is ideal for anyone noticing their skin isn't quite bouncing back the way it used to, or for those who want to be proactive about maintaining a youthful appearance. Whether you're in your thirties and starting to see the first signs of ageing, or you're looking to give more mature skin some serious support, this lightweight formula absorbs beautifully and layers perfectly under your moisturiser.
At £27 for a 30ml bottle, this is the kind of investment piece that delivers real results you can see and feel. I'd recommend making it a non-negotiable step in your morning and evening routine — your future skin will thank you for it.
Customer Reviews
Great results to be relied on
I have used the Anew range for a while and first purchased renewal power after I had a sample. I am 63 and definitely know when I don’t use this product. Use this every morning and it is making a difference to my skin texture and geel
6 Oct 2025
Renewal serum
I have used this product since it was released. Just a small amount in your palm,then smooth it on your skin. This small amount covers the whole face. Saying a small amount goes a long way. it feels so silky. It gives off a lovely healthy glow and it will stay like this throughout the day.
29 May 2025
The best serum I'm onto
The best serum I'm onto my 4th bottle it's a non negotiable. It feels good when applied the texture is silky it doesn't pill when you put products over it and it works for keeping my 60 year old skin firmer and less wrinkles.
18 May 2025
Bit thin, but skin feels soft
I find this serum quite thin, much runnier than any other I've used, but it sinks in well and smells lovely. It is a bit tacky, but I use alongside the cream and let it sink in well before bed. So far my skin feels soft and supple, but not sure if it's reducing wrinkles. Don't find that it's lasted very long, I used 2-3 pumps over my face and neck. The cream is also too small, meaning you need to buy more frequently.
30 Dec 2025
Miraculous serum
Best serum I have ever used and I have tried many of the top rated brands in my 80 years
24 Aug 2025
Absorbs easily into the skin.
I love this product. It absorbs so quickly into the skin and the dry patch on my face has completely gone.
27 May 2025
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