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Magix SPF10 Smoothing Primer
Bestseller

Magix SPF10 Smoothing Primer

£10.50

Bestseller — one of Avon's most popular products

You will be taken to the official Avon UK website to complete your purchase. Free delivery available on orders over £20.

About This Product

This clever little tube has earned its bestseller status for good reason — it's the secret weapon so many of us reach for before applying foundation. The Magix SPF10 Smoothing Primer is a lightweight, silky formula that glides onto skin and instantly creates that beautifully smooth canvas we all dream of. It works by blurring the appearance of pores, fine lines and those little imperfections we'd rather not see, giving you a naturally flawless starting point for your makeup.

What makes this primer so special is its weightless texture — you genuinely forget you're wearing it. It doesn't sit heavy on the skin or feel like another layer you've had to add to your routine. Instead, it simply smooths everything out and helps your foundation and makeup stay fresher for longer throughout the day. The added SPF10 is a lovely bonus, giving your skin a touch of protection when you're out and about.

The colourless formula is a real winner because it works beautifully on absolutely every skin tone, and it's suitable for all skin types too. Whether you have oily, dry or combination skin, this primer plays nicely with everyone. It's perfect for anyone who wants their makeup to look more polished and last that bit longer, or even for those days when you want to wear it alone for a subtle skin-smoothing effect.

At just £10.50, this is one of those affordable treats that genuinely delivers. If you've never tried a primer before, this is a gorgeous place to start — your foundation will thank you for it!

Customer Reviews

4.5(477 reviews)
4.5
477 reviews
5
74%
4
12%
3
6%
2
4%
1
4%

Works wonders on covering my

Works wonders on covering my pores!

Jennie C.
3

31 May 2025

Magix smoothing primer

I really like this product and wear it on its own on top of my day cream. It brightens my skin and gives it a healthy look with a little bit of that summer glow. I also like the way my skin feels, I have very sensitive skin and I have no irritation with this product and I don’t feel like it clogs my pores. It’s one of my new must have products

Sharn
2

15 Jan 2026

Just received this product and

Just received this product and I've used it twice. I apply it as a base for my power foundation to sit on as I don't wear foundation cream. It's lovely at smoothing out fine lines and it's now become an essential part of my makeup application.

Michelle B.
2

18 Apr 2025

Avon Primer is the Best

I have been using Avon Primer for several months now & I think it’s the best I’ve ever used.

Liz Allan
1

24 Sept 2025

A great Primer that’s affordable

Lovely and smooth and makes your face soft ready for your foundation. Keeps your face looking good all day without topping up . A great Primer !! And excellent price !

Susie
1

27 Aug 2025

Can't go without it!

I'm not sure about magic, but this does improve how my make-up applies and sits on my face. I feel more confident using foundation after applying this primer. It's good value, too. For anyone new to primer, it does feel a little greasy or waxy when you first apply, but it doesn't make your skin oily at all. My skin definitely looks better with it, and I sometimes use it even when I'm not applying foundation as it seems to make the tone look more even.

MiaS
1

21 Aug 2025

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Shop Magix SPF10 Smoothing Primer directly on the official Avon UK website.